Flip Studio is a holistic experience design agency

We use design thinking and behavioural design in a fast and tangible problem-solving approach. Companies such as Toyota, Nordea and Nestlé trust us to design new services, products and brands. We’re next generation experience design: People-centric, data-powered, design-driven.

In the making
The 10% that got away

Partnering with Dansk Retursystem (Danish Recycling System) to identify the 10% of recycling bottles that never make it back home. Approach: Anthropological field research, big data modelling and design strategic recommendations.

Assisting Nordea UX business development

Partnering with Nordea in an ongoing collaboration across the Nordics to handle all UX testing across the bank’s digital portfolio. Approach: Prototype recommendations, on-site testing, reporting on how to improve customer experience for lower dropout, optimised purchase flow, better self service …


Dear CMO, do you have X factor?

For too long, marketing and customer experience have lived separate lives. In an open letter to CMOs, Jacob Fruensgaard Øe from Flip Studio, asks them: Do you have X factor. Danish article in Markedsføring.

From strategy to product in just six weeks

In times of crisis, every company must act fast, yet wise. Which is why Flip Studio is now offering a 6 weeks “From idea to solution in only 6 weeks”.

Insights: How are brands handling Corona in terms of marketing?

Our mother company GroupM has gathered insights from a large number of brands in terms of marketing strategy and spending during Corona. Take the 8 minutes survey, share anonymously your brand’s marketing actions and get the overall market insights in return. Go to survey (in Danish)

Podcast (in Danish)

Jellyfish in Venice, experience design as trust builder and how Corona will change the way consumers and brands interact. Jacob Fruensgaard Øe from Flip Studio discusses how and why with Patrick Isaak, Brand Strategic Partner in Mindshare.

Design forward, calculate backwards

Jacob Fruensgaard Øe from Flip Studio on innovation, customer experience and speed in today’s Danish Markedsføring

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Flip Studio
Holmbladsgade 133
2300 Copenhagen S
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